For executives reading this: Next time you're tempted to say "Just PR this," remember—you're not asking for a simple task.

By Samuel OWUSU ADUOMIIn today’s fast-evolving business landscape, Public Relations (PR) is no longer a peripheral ...

Now, more than ever, the need for mission-critical leadership is evident as we face unprecedented challenges. We must do ...

Rachael Dussuau, who worked on comms strategy in the SBA and DOT, is opening a new firm focused on winning state and local ...

Using the news or business press to carry positive stories about your company or your products; cultivating a good relationship with local press representatives Just what is public relations?

Public relations professionals say digital storytelling and social listening are the trends that will most influence the future of the field, according to recent research from the USC Annenberg Center ...

Loftus graduated in the spring of 2024 with a Bachelor of Arts in Journalism with an emphasis in public relations and ...

While only well-established organizations acknowledge the golden investment of public relations, there are also cases where ...

Master all elements of a professional public relations campaign. Learn to write effectively in a variety of contexts. Understand the critical role public relations plays in shaping a brand's ...

Welcome to the Department of Advertising, Public Relations and Media Design. We believe in preparing our students to shape the world around them through the practice of strategic communication. Our ...