In 1980, the advertising agency TBWA made an ad for Absolut Vodka featuring a bottle of its product with a halo above it and the words "ABSOLUT PERFECTION" below. The ad was an instant hit ...

This iconic brand is taking flavored vodka one step further and launching new ready-to-drink bottled cocktails. As a bonus, ...

From Absolut’s bold ads in the ’80s to Tito’s current reign, vodka’s story is as much about allyship and authenticity as it is about a lime wedge on the rim. At the end of the day ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Absolut, a brand Pernod Ricard USA, New York, announced the launch of new ready-to-serve (RTS) and ready-to-drink (RTD) flavor offerings including flavor expansions to both the Absolut Ocean Spray RTD ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...