As Director of Fender Electric Guitars, every launch bearing the big F on the headstock since 2007 has had to pass his personal test of feel and tone. The Player Series, American Professional ...
Making its debut as part of a Hawaiian lap-steel beginner set, the Champ has become a studio workhorse for blues and rock ...
It’s been five full years since Fender has had a presence at NAMM, the musical instruments and equipment industry’s biggest ...
Narrator: In the span of over 70 years, Fender has become a household name to musicians all around the world. Here's how they make their iconic electric guitars. The process starts with wood ...
Early 1940s: During World War II, Fender meets Clayton Orr “Doc” Kauman, a musician and the chief designer of electric guitars for Rickenbacker (based in Santa Ana and the first maker of ...
With keenly spec'd Sub-Sonic Teles, Strats, Esquires and Strat Thinlines, the Cocktail Collection blends the artistry of fine ...