Rockstar Games' marketing strategy is clearly paying ... Take-Two Interactive CEO Strauss Zelnick recently addressed the open-world action-adventure in a YouTube interview on December 13, 2024.
A games industry analyst claims that companies are hoping for GTA VI to cost $100 to offset rising development costs and inspire other games to increase prices.
GTA 6 is set to release sometime in fall 2025, according to reports. Strauss Zelnick, CEO of Rockstar Games’ parent company Take-Two Interactive, confirmed the launch window in a May 2024 ...
Take-Two CEO Strauss Zelnick comments on the massive hype and expectations for GTA 6. “I never claim victory before it occurs,” he says. “That said, I think Rockstar Games will once again ...