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Campaign
12 小时
DfE launches outdoor campaign centred on 'home and heart'
Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted ...
Campaign
20 小时
Why industry bodies need to step up on pitch reform
The only organisations with the influence to drive a significant change in practice are industry bodies. ISBA should make it ...
Campaign
19 小时
Channel 4 chief calls for 'joint industry action' to combat social media lies
Alex Mahon suggested three solutions to counter false information online, measures that would enable advertisers and ...
Campaign
1 天
UK adspend hits £10.6bn in Q3 2024 driven by online ad formats and AI: AA/Warc
Ad market expected to be worth £43.5bn in 2025.
Campaign
1 天
AI’s ‘Sputnik moment’: what the arrival of DeepSeek means for marketers
The high-performance, low-cost AI model has sent the tech world and markets into turmoil. But how should marketers react? by ...
Campaign
2 天
Nearly half of adland employees could quit over to return-to-office mandates
The finding was part of the Great Pitch Poll, which boosted its focus on working-from-office policies this year, alongside ...
Campaign
2 天
Will Trump's re-election change how brands behave in the UK?
The team discusses brands' reaction to Trump's re-election, after his inauguration on 20 January, and to Meta's overhaul of ...
Campaign
6 天
Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants
The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a ...
Campaign
2 天
Conversations drive decisions
According to Brandwatch research for Reddit, only 3% of feedback on the channel moves outside of the community, which shows ...
Campaign
24 年
The four big questions retail media needs to answer
by Jessica Heygate and Elena Lewis You are trying to view a Campaign Advertising Intelligence market report - a series of ...
Campaign
8 天
Thriving in 2025: what adland needs to know
To the question ‘What is creativity in 2025?’ Karen Martin, CEO, BBH issued an inspiring rallying cry: “Creativity is all we ...
Campaign
2 天
Trainline campaign asks Brits to put bums on seats to drive sustainability
Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted ...
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