As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.

Notably, most of them — Rocket Companies, Little Caesars and Stellantis — did not run ad spots for last year's event. And ...

Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

Nike's 2018 campaign featuring Colin Kaepernick is a masterclass in corporate social alchemy. By embracing the controversial ...

A new ad from the XX-XY Athletics brand titled "Real Girls Rock" in support of women's sports garnered over six million views ...

Several programs have hired a GM, including Jon Scheyer at rival Duke in luring former Nike and NBA staffer Rachel Baker as ...

The two-time WNBA champion and three-time league MVP proudly released her long-awaited Nike signature shoe and athletic ...

Kansas City ensured its stars received a rousing send-off as neighbors of multiple stars lined the streets in Chiefs ...

The Los Angeles Lakers shocked the world when they traded Anthony Davis to the Dallas Mavericks for Luka Doncic. Not only was ...

The startup sportswear brand XX-XY Athletics is eager to add star talent and go viral on social media in 2025 after a huge first year.