Puma SE is shipping far fewer Chinese-made sneakers to the US as the trade war between the countries heats up.

The renowned sportswear brand PUMA plans to launch a series of much-awaited sneakers throughout February 2025.

The Puma x TMNT Collection of sneakers is dropping and this limited-edition release is going to be a favorite for ...

If you’ve wished hunting gear was golf-course dress-code compliant, then you’re in luck. Puma has launched a line of clothing ...

Puma lost more than a fifth of its market value on Thursday after the weak quarterly results highlighted the work Puma still faces to take a bigger slice of the $400 billion global sportswear market ...

PUMA x Hot Wheels have officially announced their latest collaboration. The collection features kids' sneakers, apparel, and ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as ...

Puma lost a fifth of its market value today after the German sportswear brand reported lower than expected fourth-quarter sales and a drop in annual profit, raising questions about its ability to ...

The cost-cutting programme aims to get Puma back to an earnings before interest and tax (EBIT) margin of 8.5% by 2027. Puma aims for a 10% EBIT margin in the long term. The EBIT margin for 2024 was ...

German sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts, as they aim to bolster profits. Adidas said it wanted to ensure "long ...