Owain is the CRM Editor at TechRadar. He spends his time getting hands on with CRM platforms, interviewing key players from across the industry, researching the CRM market, and attending industry ...

Cost Reduction: Reduced manual intervention has led to lower operational costs and streamlined CRM processes. Despite its success, the deployment of Einstein Copilot presented several challenges. Key ...

With many workers choosing to stay at their companies, the passive job seeker market becomes crucial. Here's where CRMs can help.

Through my work with large-scale sales organizations, I've identified several critical shifts that characterize the most successful modern customer engagement strategies. And, more importantly, I've ...

Traditional CRM systems are a significant advantage, but wealth managers must embrace next-generation platforms designed specifically for private banking and wealth advisory. These systems should ...

Automation is redefining lead generation. The shift from manual to intelligent, data-driven systems provides a pathway to ...

The right CRM platform can help a charity transform how it manages and communicates with supporters, deepening relationships and ultimately bringing in more funds. But in a challenging environment of ...