The Detroit Free Press has found stores in Detroit and websites offering unique Detroit Lions gear to wear for the home ...

As the Detroit Lions embark on their playoff run, local retailers are expanding their offerings and are seeing increased ...

From sustainable jewelry to custom streetwear and classic trading cards, fans can buy many things to show their Lions pride in Detroit.

With support from Dan Campbell, the Lions’ wildly popular head coach, Detroit Army’s apparel has emerged as an unlikely ...

The Douglas Road Elementary fourth grader created a design that is helping raise money for Aidan Hutchinson's foundation to ...

Go here for: A variety of Detroit Lions T-shirts, sweatshirts, hats and beanies. While Born in Detroit co-owner Anthony Tomey said the company is prepared to meet demand, Born in Detroit has sold ...

What once represented a tiny portion of Premier Pet Supply's sales has now turned into an unexpected source of revenue: sales of Detroit Lions jerseys, hoodies, T-shirts and bandanas, all for pets.