Elsa Hosk shared new photos on Instagram to show off one of the spiciest looks from her clothing line Helsa Studio’s new ...

On Wednesday, model and brand founder Elsa Hosk took her pride of place on the house's front row, ready to witness the maison’s offering for Paris Haute Couture Fashion Week. The mother-of-one, who ...

Call it a Scandi Summer or the Elsa effect. (Or both.) If it feels like Elsa Hosk and her fashion brand Helsa Studio are everywhere you turn these days, that’s because they are. But it’s more ...

Elsa Hosk just dropped a stunning new selfie and suddenly we know exactly what to ask for the next time we’re getting our hair done. The content creator showed off her glowy skin, blue eyes and ...

Anyone who follows Elsa Hosk knows of the influence she holds over her Instagram followers and their buying habits. Her brand Helsa, sold on Revolve and Fwrd, is proof of that. People want what ...

Hosk's exact sneakers, the Classic AZ by Reebok, are a reimagined take on the 130-year-old brand's Aztec sneakers, which have a long history and expansive fan base. (They were launched in the late ...