Ford’s F-150 Lightning is losing ground in the US with new electric pickups like the Tesla Cybertruck and Chevy ...
Ford has opened the MY2025 F-150 Lightning order banks to dealers, and the bad news is that the new model comes with ...
The automaker has a plan to catch up to rivals rolling out high-performing, affordable electric vehicles. But first, it has ...
Ford Motor Co. is forecasting weaker earnings growth for this year and further losses in its electric vehicles business as it ...
Since EVs still have a higher upfront cost than traditional gas vehicles, the longer you have to recoup those costs, the more ...
Ford doesn't think battery-electric powertrains in its full-size trucks and SUVs make sense moving forward.CEO Jim Farley ...
"Customers have shown that they will not pay any premium for these large EVs," Farley said in an earnings call.
(Bloomberg) -- Just a year ago, Jesse Acosta fell in love with the smoothness and speed of his new Ford F-150 Lightning, an electric version of Ford’s best-selling truck. Now, he wants to get ...
Ford was one of the early birds of the all-electric pickup truck market. Sure, you could say the GMC Hummer EV pickup or the Rivian R1T were just ahead of the Lightning, but they weren’t ...
While Ford has yet to release details of the Mach-E NASCAR, it will likely share similar characteristics of the NASCAR EV ...
The F-150 Lightning’s sales numbers were down more than 10 percent compared to the fourth quarter of 2023, while the ...