Due to its rich pervading heritage, the leopard was a natural choice for the new logo representing Goldsmiths' family of brands – the London Assay Office, the Goldsmiths’ Foun ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

What FIFA’s new controversial logo reveals about the power of branding From FIFA's latest design to a hot AI ... logo to encourage recycling, but the company's efforts to reduce plastic ...

As discussed above, one of the main reactions to Walmart’s brand redesign were variations of disbelief about the company actually paying people to create the new logo. This is a prime example of ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

ChatGPT-maker OpenAI unveiled a new logo, typeface (font), and color palette in a rebranding push. Although the changes are not very drastic, ...

The AI powerhouse refreshes its visual identity, aiming for a more “human” look while integrating AI in the design process.