Castore owner Tom Beahon has explained the impact the sportswear brand's partnership with Rangers has had, as the Ibrox club ...

Nike’s latest TV ad is another slick paean to individual empowerment and prevailing despite the naysayers. Centered around Memphis Grizzlies star Ja Morant, the commercial features various ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

With President Trump's return to office, a more profound wave of overtly masculine themes could permeate the market.

The league is teaming up with over 150 creators—including several from outside the U.S.—to capture content surrounding the ...

The world No. 1 and three-time Grand Slam champion lags behind her contemporaries in endorsements despite standing atop her ...

Click through the gallery to see tennis pro, Venus Williams’ impressive street style off the court over the years.

Legit Book! Lol," another fan was excited to see the ad. "This Devin Booker Nike Book 1 Ad is FIRE🔥🔥🔥" one fan commented. Conversely, a portion of fans didn't like the commercial.

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports marketing program at Ohio University, Hill had cajoled his way into what he ...

Fortune's latest feature offers a good one in the form of Nike's new CEO, Elliott Hill, a boomerang executive, who thinks he can pull off an epic turnaround. “Nike is broken. Can this man fix it?” is ...

I’ve been testing the best Nike running shoes for almost a decade and at this point I have used multiple generations of most of the popular lines from the brand, like the Pegasus and Vomero ...

"But guess what, Nike? Commercials don’t come out with an instruction manual, so if that was the impression I got, you should probably acknowledge it. I’m sure I wasn’t the only one," says ...