Many supermarkets currently rely on brand-centric advertising, showcasing their corporate identity rather than highlighting specific products. It is common to see ads for major retailers such as Tesco ...

Social media platforms have revolutionised the way beauty brands connect with consumers, turning engagement into direct sales opportunities. TikTok Shop, a rapidly growing marketplace, is at the ...

FTC Chair Lina Khan stated that allowing such a merger would have created “a market that is less competitive and more susceptible to price manipulation.” Consumer advocacy groups had also argued that ...

While the overall disposable income for an average UK household increased to £251 per week, marking a 12.1% rise from the previous year, this figure does not tell the full story. The lowest-earning 20 ...

Large retail chains with significant market power may raise prices beyond cost increases, effectively boosting profit margins ...

美国联邦贸易委员会（FTC）已正式阻止了拟议的 24.6亿美元的合并 食品杂货巨头之间 克罗格和艾伯森，标志着对超市行业的重大干预。此举引发了人们对其对消费者、零售业格局以及美国大规模并购未来的影响的争论。 联邦贸易委员会为何阻止此次合并？

在当今的数字环境中，TikTok、Facebook 和 Instagram 等社交媒体平台已成为广告的主要渠道。超市已经接受了这一趋势，确保他们的广告在消费者滚动屏幕时出现在他们的屏幕上。然而，根本问题仍然存在：这种策略有效吗？更重要的是，超市是否有效地利用了它？

社交媒体平台彻底改变了美容品牌与消费者建立联系的方式，将互动转化为直接销售机会。TikTok Shop 是一个快速增长的市场，处于这一转变的前沿，它使小型企业无需传统零售基础设施即可接触到广大受众。 简单的力量：Give Me Cosmetics 在 TikTok 上的成功 一个充分 ...

通货膨胀是由零售商追求更高利润的欲望所驱动吗？ 通货膨胀是一种复杂的经济现象，受多种因素影响，包括供应链中断、生产成本增加、消费者需求和货币政策。然而，一个新兴的争论是，通货膨胀是否主要由零售商寻求提高利润率所驱动。本报告探讨了零售 ...

Asda 收入追踪器的最新发现描绘了一幅令人担忧的英国家庭财务状况图景。虽然该追踪器在 2024 年 60 月创下了历史新高，但超过 2.5% 的家庭可支配收入下降，凸显了经济复苏的惊人差距。尽管 70 月通胀率放缓至 XNUMX%，部分行业工资增长强劲，但许多家庭并未 ...