India’s social media influencers specialising in travel, food, and tech grow by 67%, 46%, and 42%, respectively from 2023 to ...

Campaign’s take: Coca-Cola India’s ‘Charged’ is back, and this time, it’s taking a prehistoric detour. Aamir Khan, known for ...

The Wonderful Pistachios’ campaign marries nostalgia with modern health, transforming pistachios into a must-have munch for ...

India’s advertising and marketing industry welcomes the provisions made by the Budget in the areas of income tax, digital ...

X has broadened its legal battle with advertisers over an alleged ad boycott, adding new brands to a list that already ...

Shifting gears from traditional demographics, the financial company wants to target dynamic 30-40s, young professionals, and ...